There is much noise about the benefits of having a blog. Do blogs work better than websites? Should you have a blog and/or have a website for maximum exposure? Why would you bother paying for a website when you can blog for free?
These are all questions that I grappled when I was a total newbie. For a while I was struggling to understand the difference between a website and a blog!
Find out if you should be blogging or building a website (or both) by reading this article To Blog or Build?
Showing posts with label blog or website. Show all posts
Showing posts with label blog or website. Show all posts
Monday, March 9, 2009
Sunday, May 25, 2008
Some essential features your website must have
For a start, make sure your visitors feel secure enough to become customers. Give them this free ebook which gives them strategies and techniques for shopping on line safely. After all, even in this day and age not everyone feels comfortable handing over personal details online.
Anyway, the following article assumes you've got the visitors - thanks to SEO. Here are some hints and tips to keep them coming back and ultimately making that purchase.
Just don’t focus on the home page, keywords and titles.
The first step to sales when customers visit your site to see the products they were looking for. Of course, search engine optimization and better rankings can’t keep your customer on your site or make them buy. The customer having visited your site, you now ensure that he gets interested in your products or services and stays around.
Motivate him to buy the product by providing clear and unambiguous information. Thus if you happen to sell more than one product or service, provide all necessary information about this, may be by keeping the information at a different page. By providing suitable and easily visible links, the customer can navigate to these pages and get the details.
Understanding Your Target Customer
If you design a website you think will attract clients, but you don’t really know who your customers are and what they want to buy, it is unlikely you make much money.
Website business is an extension or replacement for a standard storefront. You can send email to your existing clients and ask them to complete a survey or even while they are browsing on your website. Ask them about their choices. Why do they like your products? Do you discount prices or offer coupons? Are your prices consistently lower than others? Is your shipping price cheaper? Do you respond faster to client questions? Are your product descriptions better? Your return policies and guarantees better than your competitor’s? To know your customer you can check credit card records or ask your customer to complete a simple contact form with name, address, age, gender, etc. when they purchase a product.
Does your website give enough contact information?
When you sell from a website, your customer can buy your products 24 hrs a day and also your customers may be from other states that are thousands of miles away. Always provide contact information, preferably on every page of your website, complete with mailing address, telephone number and an email address that reaches you.
People may need to contact you about sales, general information or technical problems on your site. Also have your email forwarded to another email address if you do not check your website mailbox often.
When customers want to buy provide enough options like credit card, PayPal or other online payment service.
Yes, the above article is compliments of PLR. Sometimes my brain just feels too dead to bother changing it and making it mostly my own. That's the beauty of an internet business though, it doesn't have to be difficult. You just have to provide valuable information to people who are searching for it.
until next time
Sharon
Anyway, the following article assumes you've got the visitors - thanks to SEO. Here are some hints and tips to keep them coming back and ultimately making that purchase.
Just don’t focus on the home page, keywords and titles.
The first step to sales when customers visit your site to see the products they were looking for. Of course, search engine optimization and better rankings can’t keep your customer on your site or make them buy. The customer having visited your site, you now ensure that he gets interested in your products or services and stays around.
Motivate him to buy the product by providing clear and unambiguous information. Thus if you happen to sell more than one product or service, provide all necessary information about this, may be by keeping the information at a different page. By providing suitable and easily visible links, the customer can navigate to these pages and get the details.
Understanding Your Target Customer
If you design a website you think will attract clients, but you don’t really know who your customers are and what they want to buy, it is unlikely you make much money.
Website business is an extension or replacement for a standard storefront. You can send email to your existing clients and ask them to complete a survey or even while they are browsing on your website. Ask them about their choices. Why do they like your products? Do you discount prices or offer coupons? Are your prices consistently lower than others? Is your shipping price cheaper? Do you respond faster to client questions? Are your product descriptions better? Your return policies and guarantees better than your competitor’s? To know your customer you can check credit card records or ask your customer to complete a simple contact form with name, address, age, gender, etc. when they purchase a product.
Does your website give enough contact information?
When you sell from a website, your customer can buy your products 24 hrs a day and also your customers may be from other states that are thousands of miles away. Always provide contact information, preferably on every page of your website, complete with mailing address, telephone number and an email address that reaches you.
People may need to contact you about sales, general information or technical problems on your site. Also have your email forwarded to another email address if you do not check your website mailbox often.
When customers want to buy provide enough options like credit card, PayPal or other online payment service.
Yes, the above article is compliments of PLR. Sometimes my brain just feels too dead to bother changing it and making it mostly my own. That's the beauty of an internet business though, it doesn't have to be difficult. You just have to provide valuable information to people who are searching for it.
until next time
Sharon
Saturday, April 19, 2008
Do you need a blog or website?
Presumably you read my blog because you want to make money online. My primary business and passion, however, is personal development. I believe that in order to be successful you have to think, feel and behave in particular ways. Anyone who is truly successful thinks, feels and behaves in ways that are well documented. My business is to provide those resources so that others can learn to be successful (according to their own definition of course). And I do that from my website.
So, the reason I blog is because I want to pass on what I have learned about internet marketing. I am essentially documenting my online journey and my goal is to turn all these posts into a coherent course or ebook about internet marketing that will ultimately sell on my webiste for mega bucks:-)
Marketing an internet business is something that needs to be done whatever niche you're in so the majority of the posts are relevant to everyone. I figure, as I build my personal development website I may as well teach other people how to do it and ultimately make money from that.
Of course, if you have the money, you can hire search engine optimisers, writers for your content etc etc. At this stage I'm only a lone work at home mum learning while I am doing.
If you too are new to internet marketing you may think that a blog is a cheap alternative to a website. For example, this blog costs me $0. However, I need a website and you may need one too.
A blog and a website are two totally different beasts. So do you need a blog or website or maybe both?
hugs
Sharon
So, the reason I blog is because I want to pass on what I have learned about internet marketing. I am essentially documenting my online journey and my goal is to turn all these posts into a coherent course or ebook about internet marketing that will ultimately sell on my webiste for mega bucks:-)
Marketing an internet business is something that needs to be done whatever niche you're in so the majority of the posts are relevant to everyone. I figure, as I build my personal development website I may as well teach other people how to do it and ultimately make money from that.
Of course, if you have the money, you can hire search engine optimisers, writers for your content etc etc. At this stage I'm only a lone work at home mum learning while I am doing.
If you too are new to internet marketing you may think that a blog is a cheap alternative to a website. For example, this blog costs me $0. However, I need a website and you may need one too.
A blog and a website are two totally different beasts. So do you need a blog or website or maybe both?
hugs
Sharon
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